This model was released in the Series I Thoroughbred Set #3960, Winners Choice Micro Horses by Creata International. Per Artist Candace Liddy, the packaging was completed in 1996, however the models were not available until 1997. Breyer bought this mold and accessories in 2004.
Also in 1997, this model was released in the Series 1 #3970 Grand Prix Playset. Set included three jumps, 3 horses, 2 riders, trophy, ribbons, feed bags and hay bales.
Both of these sets were produced by Creata International for Mass Market stores (larger retail stores like Target).